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Zoho Subscriptions: Go-to App for Subscription-Based Businesses

If you’re running a subscription-based business, then you probably know how much endless work it would be to have to send all the invoices and payment reminders manually. It’s a true waste of time. Zoho Subscriptions is a subscription billing and management platform designed specifically to solve such issues. It does so mostly through automation and integration! The app lets you set up specific parameters that trigger automated actions across the entire customer subscription life cycle, while offering detailed insights into key metrics.

Zoho Subscriptions is designed to save you time and optimize your financial flow. This way you can focus on your business instead of worrying about the minute details of subscription management. Keep reading to learn more about this great tool.

1) Recurring billing and invoicing

With Zoho Subscriptions, your billing and invoicing is handled automatically by the app. You just need to set up billing frequencies and cycles! Customize the layout and design of your invoices and brand them with your logo.

Another benefit of using Zoho Subscriptions is that it automatically calculates prorated charges when a customer chooses to upgrade or downgrade their plan. And if you’re planning to scale your business globally, don’t fret. The app has dedicated editions for US, UK, Canada, India, Australia, Saudi Arabia and the UAE so you can remain tax-compliant even beyond your country’s borders.

2) Subscription management

Zoho Subscriptions, as its name states, allows companies to create and manage subscription plans with ease. And in a way that caters to a wide range of customers!

This includes defining different pricing options, billing cycles, trial periods and product configurations. If a user has multiple subscriptions, you can easily send them a single invoice or update their credits. The app also lets you manage your subscribers and use automation to handle renewals, upgrades and downgrades. Give them the option to pause a subscription instead of canceling it. And if you want to attract more customers, try offering some coupons. It’s a great way to promote a new service. All kinds of coupons can be easily managed with Zoho Subscriptions.

3) Recurring payments and accounting

Enabling recurring payments will help your customers stay consistent with paying what they’re due. Set up automatic payments for your customers and let them add their credit card data. Or, you can authorize payment via trusted payment gateways like PayPal or Stripe. Note that Zoho Subscriptions is a PCI-compliant platform. This means you can deploy the app’s hosted payment pages so your customers’ credit card data will stay safe and secure.

You can also set up automated email notifications to remind customers of incoming payments and increase financial flow. In case of failed payments, use the app’s Dunning Management to automate further reminders. Zoho Subscriptions can also easily handle currency conversion! 

4) Subscription metrics and reports

The app lets you use 40+ report templates to generate key insights and conduct thorough analysis. You can choose among financial and activity-based reports, but don’t forget to customize the templates in a way that’s most useful to you. You’ll be able to view all the key metrics in your dashboard, such as monthly recurring revenue, churn rate and more.

Dissect the data related to a particular subscription – view its cancellation rates, upgrades and downgrades. Then use the data to keep your subscribers happy. Export your reports in XLS, PDF or CSV formats and work on them with your team. And if you wish to produce even more detailed analyses, try integrating Zoho Subscriptions with Zoho Analytics.

5) Subscription automation

Zoho Subscriptions allows companies to create custom workflows for their subscription management process. You can set up workflow triggers, such as subscription sign-ups, renewals, upgrades or cancellations. In the same way, you can automate tasks such as sending emails, updating customer information or changing subscription plans.

Use webhooks to notify a specified URL whenever an important change happens with subscriptions. For example, this is how your sales team can get notified when a customer’s trial period ends! You can even use Deluge, a relatively simple scripting language, to write small pieces of code and set up automatic execution of custom tasks.

6) Customer Portal

If you’d like to let your customers get key insights about their subscriptions on their own, set up a Customer Portal in Zoho Subscriptions. There they can easily see all information about their payments, invoices and statements, but they can also use the Portal to update their contact or payment details. All that without your direct help.

The added benefit of the Customer Portal is that you can view how users are interacting with it, like when they’ve viewed an invoice or updated their subscription. You can choose if you want to get notified about such actions or not.

7) Integrations

Zoho Subscriptions, just like many other apps in the Zoho suite, can be integrated with a slew of other apps to make it more powerful and well-integrated with your business workflow.

It connects especially well with other Zoho apps, like Zoho Books, Zoho CRM, Zoho Mail or Zoho Desk. It’s not a surprise since all of them come from the same maker – they’re built to work together seamlessly. That’s why you can even get a holistic business eco-system via the Zoho One bundle!But Zoho Subscriptions also works really well with third-party apps. Send out documents stored in Dropbox, Google Drive or Evernote. Connect Zoho Subscriptions to your G Suite or content management system like WordPress or Wix. Make collaboration easier by combining Zoho’s tool with Slack, Zendesk, Twilio or Office 365. And most importantly, simplify payments and integrate with popular payment gateways like Stripe, PayPal, Razorpay or Authorize.Net.

8) Mobile apps

Zoho Subscriptions has a mobile app available for download on both Android and iOS devices. 

With an intuitive dashboard, you can always view key reports and metrics –  even on the go. Filter your analytics to get just the data you need! Easily add new customer information, create new subscriptions, manage invoices  and stay updated wherever you are. You can also email or download PDFs of customer invoices and send timely payment reminders. Add a passcode or a fingerprint lock to your Zoho Subscriptions mobile app and keep your data secure. Additionally, the iOS app also lets you add Face ID for additional safety.

Transform your business with Zoho Subscriptions

Subscription-based businesses can save hours of work with the right tool. There’s a lot of room for automation and optimization, especially when it comes to recurrent billing, payments and cycle renewals. Zoho Subscriptions solves all that, and more! 

Create custom subscription plans, set up automated reminders and build custom workflows to build a healthy financial flow for your business. Offload some of the work by inviting customers to the self-serviced Customer Portal. This way you give them a sense of control and increase their satisfaction levels. When it comes to reporting, keep track of all the key subscription metrics in an intuitive dashboard and analyze them with dozens of report templates.

Don’t be afraid to integrate the app with other Zoho or third-party apps! That’s how you can get even more functionality out of it. And if you’re often out of the office, simply download the Zoho Subscriptions app and stay updated wherever you go.

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